In some ways it may be an uphill battle. The association has had trouble before convincing everyone that now is the time to redo the road. There seems to be a split among the younger residents (for the repairs) and older residents (against).
While we were talking he said that he could understand why I would want to put in the network but that the connection he has now is sufficient for their family. The mayor said the same thing when I met with him.
I think this highlights a challenge for all municipal or local rollouts. We don't appreciate what high-speed broadband can be used for when we haven't had access to it at home. It reminds me of a conference I attended a few years back where someone stood up and said that his software company of 10-15 people did just fine sharing an 64 kbit/s connection. There was an audible gasp in the room.
In these cases I typically explain how much bandwidth is required for one HDTV stream (10 Mbit/s). However, there are other applications I think will have an even larger impact on our everday lives. One of these will likely be teleworking. Sure, it hasn't panned out yet but all the new focus on reducing carbon emissions is bound to make it a more attractive option in the future.
Luckily the cable company Noos has done me a huge favor with the association president and others in the village. There is this rage directed at the company that lurks beneath the surface here among its subscribers. I've never seen anything like it with a company before. It's not just our village either. Noos was recently put under surveillance by the DGCCRF (Competition and Consumer Fraud Department of the Finance Ministry). The president of the association said that while his connection worked well that he had lots of difficulties with them over billing.
Noos is making selling this idea much easier.